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U.S. Soccer Drops Heat for the Summer
Your Weekly Digest of Soccer, Style, and Culture Across the CONCACAF Region
Welcome to Edition 40 of The Forty-One Life. U.S. Soccer just dropped fresh kits ahead of a packed summer slate, blending heritage with on-pitch heat. In Atlanta, adidas is spotlighting Sekou Thornell—founder of Kitboys Club and the cultural link between Black communities and the game. And in San Diego, Alex Morgan makes a power move, stepping into club ownership with the Wave. Tap in for all that and more from the front lines of football and culture.
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ON THE PITCH
Nike and US Soccer Release New Kits Ahead Of Summer Tournaments
Credit: Nike
U.S. Soccer just dropped the 2025 national team kits—and they’re a clean fusion of heritage and modern fashion. With nods to classic USA jerseys, both the USWNT and USMNT kits blend performance tech with off-pitch style.
THE BEAUTIFUL GAME
Sekou Thornell: Atlanta's Soccer and Culture Connect
Credit: Adidas
Sekou Thornell, the creative force behind Kitboys Club and a key player in Atlanta’s growing soccer scene. Now, he’s being honored by adidas in a new short film that highlights his role as a connector—bridging Black culture and the game through grassroots work, storytelling, and community-led experiences. From ATL to the world, Sekou’s is the new plug.
MORE BEAUTIFUL GAME
Designer Rich Tu is putting on for the NY/NJ World Cup host city with a bold creative direction that taps into the area’s grit, diversity, and deep sports history. In his vision, rivalry fuels unity, and local stories power a global moment. From subway lines to streetwear references, he’s making sure 2026 feels as hometown as it does world stage.
MOVES
Alex Morgan joins San Diego Wave Ownership
Credit: Abe Arredondo / Imagn Images
Alex Morgan is going all in—on and off the pitch. The USWNT legend just became a co-owner of the San Diego Wave, the NWSL club she’s helped lead since day one. It’s a full-circle move that cements her legacy not just as a player, but as a builder in the women’s game.
MORE MOVES
MLS Clubs Outnumber The Field On 50 Most Valuable Clubs List
Say what you want about Major League Soccer and its league structure, but it’s paid off for it’s ambitious ownership groups. Sportico released it’s list of 50 most valuable football clubs in the world, and 38% of the list was made up of MLS franchises, the most of any league represented.
EVENTS
Upcoming Events for May 2025
ATLANTA
Kitboys Classic - 5v5 Tournament
May 25th, 2025
11am-5pm
West End Station Soccer
$2000 Prize ($150 Entry Fee)
Register Here
BAY AREA
Unwell FC Launch Event
Saturday, May 17th, 2025
Paypal Park
Free w/ Match Ticket
GOOD FOLLOWS
@wearethenetwork - Visual creative company based in Atlanta
@andreavlchez - Beautiful footy images